Implementing large-scale organizational changes has perpetually proven to be a challenging endeavor. Extensive research consistently highlights that the majority of these transformations falter. The current dynamic landscape exacerbates this challenge by introducing a heightened sense of urgency and intricacy. Corporations now face the necessity to swiftly adapt to abrupt market fluctuations, navigate external perturbations, and assimilate the demands of innovative business paradigms. The stakes in this scenario have reached unparalleled heights. In this context, a pivotal question emerges: How can this be addressed? Both scholarly inquiry and practical experience converge on the notion that successful transformations hinge on four primary strategies aimed at reshaping attitudes and behaviors: cultivating comprehension and commitment, fortifying changes through structured mechanisms, nurturing skills and expertise, and setting a compelling example through role modeling.
Companies often struggle to connect the dots between corporate mission, sales, product delivery and customers’ goals. Start-up, M&A, rapid growth, or other disruptive processes typically amplify misalignment. When not addressed, this leads to missed opportunities for revenue growth, employee engagement and customer satisfaction.
Focus on the core and ensure that there is alignment. When alignment of vision and goals exists then operational execution is enhanced through training, development and collaboration allowing teams to solve market challenges while achieving business goals.
Nice to meet you. I am Karen Traversi.
I started my career in the advertising industry, grew through the ranks and was fortunate enough to be part of extensive M&A activity. It was then that my love for the opportunities created by disruptive change was born. I have helped stand-up businesses in the start-up phase, stabilize and optimize those integrating after M&A, and evolve businesses during rapid growth.
I look at the ocean near my home and see the sand as it evolves and adapts to the ever-changing landscape but at its core many connected granules. It can become cement, glass and so much more. Like sand, businesses find long term success when they connect the pieces of the foundation while adapting to the environment around it.
I help leaders and their teams embody the ethos of resilience and progress by employing adaptable strategies, aligning goals and operational execution while supporting market needs – unleashing sustainable growth, grain by grain.
The Silicon Valley Podcast with Shawn Flynn we talk about:
When starting to work with a company, where are there usually skeletons? What is life after being a CEO like? Mergers & Acquisitions… pre and post closing. What are some integration best practices?
ScaleHQ Podcast with Sean Steele: When you are scaling your business, its easy for alignment that you once had to start to become loose. Priorities start taking tangents. The left hand stops talking to the right. Then you apply MORE growth pressure and all of a sudden…
If you work in marketing, advertising, communications, business intelligence or data analytics, you probably already know what an insight is. However, despite being a crucial asset for companies, many business executives and managers still don’t understand what an insight is.